| The Hong Kong Polytechnic University (PolyU) is one of Hong Kong's leading universities, recognised for its strong focus on innovation, applied research, and industry collaboration. With a heritage dating back to 1937, PolyU is committed to nurturing future leaders and creating real-world impact through education, research, and knowledge transfer. The university is internationally recognised and consistently ranks among the world's leading higher education institutions. | 
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Pilot Pen is a globally recognised Japanese writing instrument brand with a heritage dating back to 1918. Known for its commitment to craftsmanship, innovation, and quality, Pilot has developed many iconic products, including its renowned fountain pens and the erasable FriXion series. Today, the brand continues to set industry standards by combining precision engineering with everyday functionality. |
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Pilot × The Hong Kong Polytechnic University (PolyU) As one of Hong Kong's leading universities, PolyU selected globally recognised writing brand Pilot for its merchandise programme. The colourful Pilot Acroball pen was chosen for its smooth writing performance, quality, and vibrant appearance, perfectly complementing PolyU's dynamic brand identity. Execution Each pen was customised with the PolyU logo using high-quality UV printing technology, ensuring sharp logo reproduction, strong durability, and a premium branded finish. Outcome The collaboration delivered a practical and colourful branded merchandise item that combined Pilot's trusted writing experience with PolyU's distinguished institutional identity, creating a memorable and high-quality giveaway for students, staff, and partners. |
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